DEVELOPMENT
CEO, Bitontree
15 minutes read
As a startup, you might have a brilliant idea with an innovative approach. But once you enter the real market, your biggest risk isn’t competition, it’s building something no one wants. While 38% of startups fail due to cash runouts, 35% of startups also fail because of ‘No market need’.
Another report by Yourstory revealed, 9 out of 10 startups fail because of a lack of market need. These findings strengthen our statement that finding out the product requirement is crucial before launching the complete version. But, how do you know whether your product or idea is market-fit or required by your target customers?
By launching a minimum viable product (MVP). An MVP is the first or the basic version of your product. It is designed to address the critical issues and gain real feedback for improvements from the actual audience.
This blog will guide you about the significance of MVP for startups and how to build an MVP and launch it using simple steps.
By definition, MVP is the initial or basic version of a service or product built with enough core features that make it functional or testable in the real world.
To simplify, using an example: Suppose, as a B2B company, you desire to launch a software for companies to find and hire candidates based on the company's requirements and skills shown on the LinkedIn profiles of the applicants. With this software, you want to reduce the company's dependency on outsourced job portals. So, what will you do? Will you develop the complete software and hand over the version to your customers? Probably not. You will first release a basic version of the software that solves real use cases and problems, ask for feedback, and make improvements in this version to launch the updated software. This basic version is called an MVP.
Here’s a real-world case study of ‘Foursquare’s MVP’ to bring more clarity:
Innovative idea by Foursquare: The company identified how people like to interact and explore local venues, and share their experiences socially.
MVP Solution: The platform launched its MVP solution with just one feature to allow users to ‘check in’ where they are.
Result: Foursquare gained wide popularity with real-time engagement and thus upgraded the solution into a full-scale discovery platform.
In simple words, what is an MVP? It's the first or early version of your product that:
Also, an MVP is NOT:
While user experience (UX) might seem to be a luxury investment when it comes to MVP product development, not paying attention to it is not right. A clean, understandable user experience that aligns with a real, testable use case is necessary to validate a new product.
If users can't figure out how to use or test your product, they will give up with negative feedback, and you may have to abandon an innovative idea that could have taken off excellently with a proper UX and real use case.
But is creating an MVP easy? Of course, it’s 2025, with AI marking its presence in every field, creating an MVP using generative AI, no-code tools, deep analytics, and low-cost automation is quick and easy. It allows startups to quickly refine ideas and test them more efficiently with fewer expenses.
Further, emerging best practices of AI, likes augmenting GPT-4o, AutoML stacks, and drag-and-drop builders, can help development teams to deploy working MVPs within weeks, while addressing data privacy, model bias, and integration complexities.
A smart MVP is built on a simple approach:
When you launch an MVP, you aim to quickly test your idea with actual users and validate that it solves a real-world use case. However, if the results don’t point to success, take feedback from the users. This feedback is your roadmap to decide where you need to make updates. Based on the feedback and insights, you can quickly make changes (pivot). This approach will ensure that you do not waste money on developing a wrong or unfit product. Keep in mind, any investor would not approve your product based on just deck slides; they will look at how your product will bring traction in the real world.
Understanding why startups use MVP becomes clear when you consider the speed advantage. How MVP helps startups launch faster is through rapid validation cycles that eliminate months of development on unproven features. The benefits of minimum viable product approach include reduced development costs, faster time-to-market, and immediate market feedback that guides future iterations.
Today, smart MVP software development is performed using AI Development, which is then called a modern MVP. The features include:
Intuitive GenAI features like AI chatbots, AI assistants, and data-driven analytics to establish personalized user interaction.
Designed with pre-built integrations like Stripe, Firebase, and Notion to manage payments, backend, and user interface for dashboards.
These are also developed using no-code backends to perform continuous iterations without coding overhead.
Creating an MVP means you are turning your idea into a market-ready product. However, to ensure you do not waste time and money with a failed approach, it is important to follow the MVP development process in a step-by-step manner. Here are the six MVP development stages on how to develop an MVP successfully.
You are building a product to solve a problem, not a problem with another product! Identify the root cause or a single pain point of the users. To find the user problems, conduct online/offline surveys, interviews, or questionnaires on the website, social platforms, or one-on-one interviews.
Once you have identified all the user problems, define the one core issue that most users are facing and take it as your value proposition. Base the idea of your MVP on testing this one core problem only. This is a crucial stage in the MVP development process where clarity determines success.
Identify an appropriate MVP tech stack based on your product type and long-term strategy. The tech stack should offer speed and the ability to scale in the future.
It is not just about how fast you build, but how you build efficiently to develop and evolve at the same pace. Here are some tips to quickly build an MVP with a solid structure:
It's time to test your MVP with real users. Select a group of beta testers or early adopters who are ready to use and test your product at the earliest. Take advantage of tools like Hotjar, Mixpanel, or even WhatsApp to gain and analyse user feedback with real-time insights. Before you start making changes, validate the feedback for its accuracy and reality-check.
Now that you have all of the customer feedback together, it is time to assess their feedback, which will effectively be the baseline for iteration or pivot. Evaluate how users interacted with your MVP and observe their behavior. Identify their pain points, their preferences, and the features that were perceived positively.
After feedback evaluation, decide whether you want to make the changes and iterate with the new product versions, or you want to change direction completely. That means you can either continue to scale your MVP by making changes according to the feedback. Or if this product will not work or be a market fit even after making updates, you can choose to drop the idea and move on with a new approach.
Creating mistakes while building an MVP can cost you heavily in terms of time, money, and energy. Understanding MVP development challenges and knowing how to avoid MVP mistakes is crucial for success. Take a look at some of the most common mistakes to avoid in MVP development, and solutions to avoid them.
With all the ideas brewing in your mind, it is easy to get piled under feature creep. Too many ideas can be distracting, and the process will become overwhelming. Since you are starting with a minimum viable product, keep things as simple as they can be. You don’t want to diffuse your resources and clutter your solution with functionalities, as you are still at the MVP phase.
We recommend starting with one solid marketable feature or starting with two or three killer features. Excessive features directly impact the MVP development costs, and they can even stall the launch date. This is one of the primary MVP development challenges that can derail your entire project.
Some teams fall into the trap of trying to build the perfect MVP. Teams keep on adding new features, consuming resources, increasing the cost, and delaying the launch date. There is no perfect MVP on the first go.
Building an MVP is inherently an iterative, feedback-driven process. You start small and then you build further, one iterative cycle at a time. Start by focusing only on the core functionality that solves a specific user problem or tests a key hypothesis. From there, you launch quickly, gather real user data, and use that feedback to guide your next iterations.
This will actually help in building and perfecting your MVP that meets your user expectations and solves the problem for which it was built.
You are building an MVP for the end users, but if end users are not in the development loop, then you're essentially flying blind. Without their input, you risk building a product that solves the wrong problem, uses the wrong language, or delivers an experience that doesn’t resonate.
User interviews are important as they can confirm whether the problem that you are targeting actually exists and do they require a product to resolve it. Not taking the user inputs often means building a feature set that makes sense to the team, and not the user. User interviews provide the actual ground-level picture. Meaning, when you talk to the end user, you will get to know about nuanced insights and context that surveys or analytics can't capture.
Not setting up analytics or tracking from day one is an oversight in MVP product development. If you don’t have the data, you cannot confirm whether the users are engaging with MVP as expected, or if it is solving the core problem. Besides, tracking helps in finding the red flags, like confusion points, drop-offs, or bugs, in real-time. MVPs are meant to evolve based on user behavior. If you’re not collecting data from day one, you’re forced to rely on guesswork rather than evidence.
Metrics are important parameters that help in measuring the progress and success of the MVP. These are like the milestones that will keep you focused and not get diverted by non-essential features or feedback. Not having defined success metrics is one of the biggest mistakes in MVP development because:
If you're planning to pitch your MVP to investors, metrics become even more critical. Investors will want to see concrete data that demonstrates traction and validates your product assumptions. Like, user engagement (e.g., active users, session duration), customer acquisition cost (CAC), conversion rate, retention rate, and customer feedback scores.
According to a recent McKinsey report, AI can reduce a product’s time-to-market by 20-40%. Creating MVPs using AI is the latest trend in 2025. It can not only help you automate the iterations but can also create long-form or short-form content and generate personalized reports based on real-time data-driven insights.
Here are the top three ways in which generative AI trends are transforming MVP product development:
According to Digital Silk, 92% of Fortune 500 companies use ChatGPT in some capacity. By integrating chatbots or AI assistants with your core MVP feature launch, you can offer users an interactive, engaging, and personalized experience. It can help users with queries, simplified workflows, and automated results, thus saving time and effort.
Using the power of generative AI, you can create summarized and personalized content for product recommendations, or a content feed on your website or applications. Moreover, AI can further provide instant, tailored content to user requests and queries.
You can automate repetitive or time-consuming activities integrated with your MVP. For example, you can automate tasks like customer appointment booking, automated replies to email queries, or lead generation processes.
At Bitontree, we just don’t create market-ready MVPs, but we turn visions into realities. The launch phase is critical for MVP for fast product launch success. Here’s a list of our top MVP services that can help you achieve engagement, conversions, and user feedback from day one.
Fast MVP development cycle: Our MVP development cycle is 4-6 weeks. This allows you to get your MVP up and running in the minimum time, perfectly demonstrating how to launch an MVP efficiently.
AI integration expertise from day one: Whether it’s adding AI assistants, creating quick content, or integrating smart analytics or automation tools, Bitontree’s AI-powered features can develop a dynamic MVP and deliver real value. Our expertise in MVP software development ensures robust, scalable solutions from the start.
Help with feature prioritization and agile roadmap: Unable to decide which core feature to choose for your MVP? We will find the best core feature to launch with your MVP and design a roadmap to your vision for future iterations.
Startup-friendly approach and dedicated support: We offer continuous customer support with cost-effective pricing plans suitable for start-ups across different industries.
Here’s a case study of our client in the healthcare industry:
One of our clients in the healthcare sector wanted to develop a patient chatbot that could assist patients in reminding appointments, answering medicine-related queries, and checking on doctors’ availability. With these core features designed and launched, an MVP was created in just 3 weeks, which created massive user interaction in the first month itself. We created a patient chatbot MVP in just 3 weeks.
Launching an MVP for startups is the first step to achieving a long-term goal. In 2025, startups that quickly launch, learn, and adapt to the changing requirements can quickly achieve success and deliver measurable results.
So, don’t wait, validate your product idea now with a modern AI-based MVP at Bitontree. Contact us today- We will help you brainstorm innovative approaches for your MVP.
An MVP, or minimum viable product, is the most basic version of your product that includes only the core features necessary to test in the market. For startups, it reduces risks by validating ideas early, saving costs, and ensuring you don’t spend years building something no one wants.
A prototype is just a draft or design that may not be functional, while a full product is the complete version. An MVP sits in between — it’s functional, usable, and solves one key problem, but it’s not yet a fully-featured product.
AI helps startups launch smarter and faster by:
Because it’s cheaper, faster, and less risky. Startups often don’t have millions to spend. MVPs allow them to test assumptions, gain traction, and prove market demand before scaling.
Some top benefits of minimum viable product development include: